Assembly Commerce, Economic Development and Agriculture Committee Statement to Assembly, No. 4799 (2025)

Summary

An Assembly Commerce, Economic Development and Agriculture Committee statement to Assembly, No. 4799, State of New Jersey, dated June 12, 2025, reporting the bill favorably with committee amendments. The bill directs the New Jersey Economic Development Authority, with the Division of Travel and Tourism, to develop a "Jersey Craft Beverage Retailer Promotion and Grant Program" promoting New Jersey craft alcohol beverages and the retailers that sell them. It establishes a "Certified Jersey Craft Alcohol Beverage Retailer" signage program and a grant program for capital improvements or goods and services. The grant fund is to be credited with 50 percent of per gallon tax receipts on sales by certain brewery, cidery and meadery, and craft distillery license holders.

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ASSEMBLY COMMERCE, ECONOMIC DEVELOPMENT AND AGRICULTURE
COMMITTEE

STATEMENT TO

ASSEMBLY,
No. 4799

with
committee amendments

STATE
OF NEW JERSEY

DATED: JUNE
12, 2025

The Assembly Commerce, Economic Development and
Agriculture Committee reports favorably and with committee amendments Assembly
Bill No. 4799.

As amended, this bill directs the New Jersey Economic
Development Authority (authority), in conjunction with the Division of Travel
and Tourism, to develop and implement a “Jersey Craft Beverage Retailer
Promotion and Grant Program” (program) to encourage, advertise, and promote the
craft alcohol beverages manufactured in the State and those New Jersey
retailers who promote and sell New Jersey craft alcohol beverages in the State.

To accomplish the goals of the program, the bill
establishes a “Certified Jersey Craft Alcohol Beverage Retailer” signage
program for eligible alcohol beverage license holders to promote certain
products. The bill also creates an associated grant program to facilitate
capital improvements or the purchase of goods and services. Grants are to be
issued from the “New Jersey Certified Jersey Craft Alcohol Beverage Retailer
Fund,” established in the bill. The fund is to be credited with 50 percent of
the receipts from the per gallon tax imposed on sales of beer, cider, mead, and
liquors sold by holders a limited brewery license, restricted brewery license,
farm brewery license, cidery and meadery license, or craft distillery license.
The bill also requires the authority to establish guidelines for eligible
license holders, application timelines, acceptable uses for grants, and associated
reporting requirements.

COMMITTEE AMENDMENTS :

The committee amended the bill to:

(1) replace references to “alcoholic beverages” with
the term “alcohol beverages”; and

(2) make technical and clarifying changes.

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