Senate Commerce Committee Statement to Assembly, No. 4101 (1R) — State of New Jersey (November 17, 2025)

Summary

A Senate Commerce Committee statement to Assembly, No. 4101 [First Reprint], State of New Jersey, dated November 17, 2025, reporting the bill favorably. The bill requires a social media company to provide a 24-hour toll-free telephone number for account holders to reach a live customer service representative to report fraudulent activity, such as unauthorized access to an account. The company must publish the number on account security email notifications sent to New Jersey account holders and on its homepage or help page. Failure to comply is an unlawful practice under the consumer fraud act, with penalties of not more than $10,000 for a first offense, and the bill is identical to Senate Bill No. 3017.

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SENATE COMMERCE COMMITTEE

STATEMENT TO

[First Reprint]

ASSEMBLY,
No. 4101

STATE
OF NEW JERSEY

DATED: nOVEMBER
17, 2025

The Senate Commerce Committee reports favorably
Assembly Bill No. 4101 (1R).

This bill requires a social media company to provide a
24-hour toll-free telephone number by which an account holder may contact a
live customer service representative of the social media company for the
purpose of reporting fraudulent activity, including, but not limited to,
unauthorized access to a social media account. A social media company is also
required to publish the toll-free telephone number and an explanation of the
purpose of the toll-free telephone number on any email notifications of account
security sent to a New Jersey account holder and in a prominent location on the
social media platform’s homepage or help page.

It is an unlawful practice and a violation of the
consumer fraud act for a social media company to fail to comply with any
provision of this bill. An unlawful practice under the consumer fraud act is
punishable by a monetary penalty of not more than $10,000 for a first offense
and not more than $20,000 for any subsequent offense. In addition, a violation
can result in cease and desist orders issued by the Attorney General, the
assessment of punitive damages, and the awarding of treble damages and costs to
the injured party.

As reported by the committee, Assembly Bill No. 4101
(1R) is identical to Senate Bill No. 3017, which was amended and reported by
the committee on this date.

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