Assembly Committee Statement to Assembly, No. 4799, with Committee Amendments (New Jersey, June 12, 2025)
Summary
Assembly Commerce, Economic Development and Agriculture Committee Statement to Assembly, No. 4799, with committee amendments, State of New Jersey, dated June 12, 2025. The committee reports favorably Assembly Bill No. 4799, which as amended directs the New Jersey Economic Development Authority, with the Division of Travel and Tourism, to develop and implement a "Jersey Craft Beverage Retailer Promotion and Grant Program." The bill creates a signage program for eligible alcohol beverage license holders and a grant program for capital improvements or purchases of goods and services. Grants come from a fund credited with 50 percent of the receipts from the per gallon tax imposed on certain sales. The amendments replace "alcoholic beverages" with "alcohol beverages" and make technical changes.
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“Assembly Committee Statement to Assembly, No. 4799, with Committee Amendments (New Jersey, June 12, 2025).”
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ASSEMBLY COMMERCE, ECONOMIC DEVELOPMENT AND
AGRICULTURE COMMITTEE
STATEMENT TO
ASSEMBLY, No. 4799
with committee amendments
STATE OF NEW JERSEY
DATED: JUNE 12, 2025
The Assembly Commerce, Economic Development and
Agriculture Committee reports favorably and with committee
amendments Assembly Bill No. 4799.
As amended, this bill directs the New Jersey Economic
Development Authority (authority), in conjunction with the Division
of Travel and Tourism, to develop and implement a “Jersey Craft
Beverage Retailer Promotion and Grant Program” (program) to
encourage, advertise, and promote the craft alcohol beverages
manufactured in the State and those New Jersey retailers who promote
and sell New Jersey craft alcohol beverages in the State.
To accomplish the goals of the program, the bill establishes a
“Certified Jersey Craft Alcohol Beverage Retailer” signage program
for eligible alcohol beverage license holders to promote certain
products. The bill also creates an associated grant program to facilitate
capital improvements or the purchase of goods and services. Grants
are to be issued from the “New Jersey Certified Jersey Craft Alcohol
Beverage Retailer Fund,” established in the bill. The fund is to be
credited with 50 percent of the receipts from the per gallon tax
imposed on sales of beer, cider, mead, and liquors sold by holders a
limited brewery license, restricted brewery license, farm brewery
license, cidery and meadery license, or craft distillery license. The bill
also requires the authority to establish guidelines for eligible license
holders, application timelines, acceptable uses for grants, and
associated reporting requirements.
COMMITTEE AMENDMENTS:
The committee amended the bill to:
(1) replace references to “alcoholic beverages” with the term
“alcohol beverages”; and
(2) make technical and clarifying changes.
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