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Tourism Overview and Update — State of Washington Tourism (January 17, 2023)

Summary

A State of Washington Tourism presentation dated January 17, 2023, prepared for the House Innovation, Community & Economic Development, & Veterans Affairs Committee by David Blandford, Executive Director, and Becky Bogard, Government Relations Consultant. The slides outline the history of state tourism efforts, stating that the state office was defunded in 2011 and that current legislation passed in 2018 to start an office. They list the rebuilt program's marketing, industry development and recovery, and visitor management areas. A fiscal year budget list for state tourism offices shows California at $132.7M and Washington at $5.9M.

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Issuer
Congressional materials
Document type
2023 01 17 A30372 D247853 State Of Wa Tourism Tourism Overview And Update
Date
2023-01-17
Case
2023 01 17 A30372 D247853 State Of Wa Tourism Tourism Overview And Update

Cite this document

“Tourism Overview and Update — State of Washington Tourism (January 17, 2023).” Original at app.leg.wa.gov, dated 2023-01-17. Archived at Pandemic Darlings, https://pandemicdarlings.com/source-documents/2023-01-17-2023-01-17-a30372-d247853-state-of-wa-tourism-tourism-overview-and-update/, SHA-256 a6dfde835c49b889edf39d7d3549f051d81c6744519456fbe743a6f246323266.

Full text

HOUSE INNOVATION, COMMUNITY &
  ECONOMIC DEVELOPMENT, &
 VETERANS AFFAIRS COMMITTEE
          David Blandford, Executive Director
     Becky Bogard, Government Relations Consultant
              State of Washington Tourism
                      January 17, 2023
HISTORY OF WA STATE
TOURISM EFFORTS
2011 – state office defunded

Many options for funding
 explored

2018 – current legislation
 passed as way to get an office
 started

Mechanism of the public
 private partnership

                                  2.
TOURISM PROGRAM RE-
BUILT, READY TO PERFORM

Marketing Responsible Travel
Economic impact, regional resilience
 and equity
Destination brand, consumer
 marketing, travel publicity & more

Industry Development & Recovery
Direct industry grants
Rural Tourism Support program

Visitor Management & Stewardship
Managing beneficial flow
Responsible travel advisory/edcation

                                        3.
STATE TOURISM OFFICE
FISCAL YEAR BUDGETS
State             Budget

• California      $132.7M
• Oregon          $44.8M
• Utah            $25.5M
• Colorado        $22.3M
• Arizona         $23.5M
• Montana         $40.1M
• Wyoming         $12.5M
• Idaho           $7.7M
* Washington      $5.9M

* Wash. falls to 4.1 M in 2024



                                 4.
TOURISM IS A GOOD
INVESTMENT FOR
WASHINGTON
Proven private-public partnership

Program re-built, ready to perform

Bang for buck

Tourism = revenue producer

Tourism = regenerative spending

Tourism = badly needed jobs



                                                      5.
                                      Photo via Port of Seattle
THANK YOU
ANY QUESTIONS?


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